{"id":10301,"date":"2025-12-26T22:40:42","date_gmt":"2025-12-26T22:40:42","guid":{"rendered":"https:\/\/smart-team.io\/faq-items\/how-does-speed-affect-the-cost-of-my-ads\/"},"modified":"2025-12-26T22:40:42","modified_gmt":"2025-12-26T22:40:42","slug":"how-does-speed-affect-the-cost-of-my-ads","status":"publish","type":"avada_faq","link":"https:\/\/smart-team.io\/en\/faq-items\/how-does-speed-affect-the-cost-of-my-ads\/","title":{"rendered":"How does speed affect the cost of my ads?"},"content":{"rendered":"<p data-path-to-node=\"12,5,1,2\">Google Ads and Meta penalize slow websites. By improving your website performance (WPO), your Quality Score increases and your cost per click tends to decrease. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Ads and Meta penalize slow websites. By improving your website performance (WPO), your Quality Score increases and your cost per click tends to decrease.<\/p>\n","protected":false},"author":7,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"content-type":"","footnotes":""},"faq_category":[298],"class_list":["post-10301","avada_faq","type-avada_faq","status-publish","format-standard","hentry","faq_category-wpo"],"_links":{"self":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/avada_faq\/10301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/avada_faq"}],"about":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/types\/avada_faq"}],"author":[{"embeddable":true,"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/comments?post=10301"}],"version-history":[{"count":0,"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/avada_faq\/10301\/revisions"}],"wp:attachment":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/media?parent=10301"}],"wp:term":[{"taxonomy":"faq_category","embeddable":true,"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/faq_category?post=10301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}