{"id":104,"count":5,"description":"<h1 style=\"text-align: center\">Generation of B2B leads<\/h1>\r\n&nbsp;\r\n\r\nCapturing quality leads is the first step in any commercial process. Here we explore proven tactics to generate demand: outbound campaigns, inbound marketing, LinkedIn, events and much more. We also talk about segmentation, qualification and lead scoring.","link":"https:\/\/smart-team.io\/en\/generacion-de-leads-b2b-en\/","name":"Generation of B2B leads","slug":"generacion-de-leads-b2b-en","taxonomy":"category","parent":0,"meta":[],"_links":{"self":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/categories\/104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/categories"}],"about":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/taxonomies\/category"}],"wp:post_type":[{"href":"https:\/\/smart-team.io\/en\/wp-json\/wp\/v2\/posts?categories=104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}