![\"Editorial](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm.webp\" "\\"email-crm\\"")
<\/span><\/div><\/div><\/div>Email marketing \u00b7 CRM and tools integration<\/p>\n<\/div>
When email and the CRM don\u2019t talk to each other<\/h2><\/div>- <\/i><\/span>To send a campaign you have to export a spreadsheet from the CRM every time.<\/div><\/li>
- <\/i><\/span>Unsubscribes in the email tool never reach the CRM.<\/div><\/li>
- <\/i><\/span>Salespeople can\u2019t see which emails their customer has opened.<\/div><\/li>
- <\/i><\/span>Website forms don\u2019t reach the mailing list.<\/div><\/li>
- <\/i><\/span>Contacts are up to date in one place and out of date in the other.<\/div><\/li>
- <\/i><\/span>Nobody knows which campaign led to an opportunity.<\/div><\/li><\/ul><\/div><\/div><\/div><\/div>
One single
contact list
for everyone.<\/span><\/h2><\/div><\/div><\/div>Email works better when marketing and sales see the same thing. We connect your email tool with the CRM and the website: contacts and unsubscribes sync automatically, salespeople see what their customer has read, and every opportunity is linked to the campaign that started it. If the problem is the CRM itself, we solve it in CRM Integration under B2B Sales.<\/p>\n<\/div><\/div><\/div>
To send a campaign you have to export a spreadsheet from the CRM every time.<\/div><\/li>- <\/i><\/span>
Unsubscribes in the email tool never reach the CRM.<\/div><\/li>- <\/i><\/span>
Salespeople can\u2019t see which emails their customer has opened.<\/div><\/li>- <\/i><\/span>
Website forms don\u2019t reach the mailing list.<\/div><\/li>- <\/i><\/span>
Contacts are up to date in one place and out of date in the other.<\/div><\/li>- <\/i><\/span>
Nobody knows which campaign led to an opportunity.<\/div><\/li><\/ul><\/div><\/div><\/div><\/div>One single
One single
contact list
for everyone.<\/span><\/h2><\/div><\/div><\/div>Email works better when marketing and sales see the same thing. We connect your email tool with the CRM and the website: contacts and unsubscribes sync automatically, salespeople see what their customer has read, and every opportunity is linked to the campaign that started it. If the problem is the CRM itself, we solve it in CRM Integration under B2B Sales.<\/p>\n<\/div><\/div><\/div>
Email works better when marketing and sales see the same thing. We connect your email tool with the CRM and the website: contacts and unsubscribes sync automatically, salespeople see what their customer has read, and every opportunity is linked to the campaign that started it. If the problem is the CRM itself, we solve it in CRM Integration under B2B Sales.<\/p>\n<\/div><\/div><\/div>
![\"Synced](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm-c1.webp\" "\\"email-crm-c1\\"")
<\/span><\/div><\/div><\/div><\/div>![\"Website](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm-c2.webp\" "\\"email-crm-c2\\"")
<\/span><\/div><\/div><\/div><\/div>![\"Activity](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm-c3.webp\" "\\"email-crm-c3\\"")
<\/span><\/div><\/div><\/div><\/div>![\"Segments](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm-c4.webp\" "\\"email-crm-c4\\"")
<\/span><\/div><\/div><\/div><\/div>![\"Source](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm-c5.webp\" "\\"email-crm-c5\\"")
<\/span><\/div><\/div><\/div><\/div>![\"Unsubscribes](\"https:\/\/smart-team.io\/wp-content\/uploads\/2026\/10\/email-crm-c6.webp\" "\\"email-crm-c6\\"")
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