LinkedIn for Business: Strategy and Lead Generation

Curious – Digital – Committed

What type of B2B business does a LinkedIn strategy work best for?

Companies that sell to decision makers and need to connect directly.
Brands that want to position themselves as experts in their sector.
Sales teams looking for new ways of digital prospecting.
Startups or scaleups that need to scale their commercial network.
Businesses with long sales cycles that require trust and authority.

Curious – Digital – Committed

Connect with decision makers.
Position yourself as a reference. Convert with LinkedIn.

LinkedIn is the professional channel par excellence for generating business in B2B environments. But to make it work, you need much more than publishing generic content.

Step – 1

Optimization of personal and company profiles

Build credibility from the first click.

Step – 2

Automated and segmented prospecting

Reach the profiles that really matter.

Step – 3

Effective business messaging

Sequences designed to generate conversation and advance opportunities.

Optimization of Profiles and Company Pages

We optimize personal profiles and company pages on LinkedIn to improve digital presence, attract potential customers and strengthen brand credibility.

Content Strategy

We plan and manage content strategies aligned with business objectives to increase visibility, generate interaction and enhance authority on LinkedIn.

Prospecting and Lead Generation

We develop prospecting strategies on LinkedIn to connect with potential clients, generate strategic conversations and capture high-value business opportunities.

Development of Newsletters and LinkedIn Articles

We create newsletters and specialized articles on LinkedIn to strengthen brand authority and attract qualified prospects through relevant and strategic content.

Commercial Messaging Design

We develop customized business messaging sequences to initiate strategic conversations with key prospects and generate leads on LinkedIn.

Strategy Analysis and Optimization

We analyze the performance of actions on LinkedIn, optimize strategies and adjust tactics to maximize conversions and commercial opportunities.